How To Change Line Spacing In Mailchimp?

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How To Change Line Spacing In Mailchimp

Learn How to Change Line Spacing in MailChimp

Compactly written emails are key to success in MailChimp, or any email marketing software. Successful marketers need to be able to use a variety of formatting tools, such as line spacing, to make their emails stand out from the crowd and achieve the desired effect. In this blog post, we’ll look at how to change line spacing in MailChimp. 
 
What is Line Spacing? 

 Line spacing is one of the most important formatting tools anyone working in email marketing should understand. Line spacing is essential when breaks between paragraphs are not visible, so correctly applied line spacing gives a professional look to any email. 

Line spacing, also known as letter spacing, is the measure of gaps between lines of text in a paragraph. Line spacing is adjustable in any email marketing software, including MailChimp. It is fundamental to creating attractive emails with easy-to-read text. 

 Adjusting Line Spacing in MailChimp 

 Adjusting line spacing in MailChimp is easy. First, select the text you want to adjust the line spacing for by clicking and dragging with your mouse. You can now open the paragraph settings on the left of the screen by clicking the small black arrow. 

This will open up a menu which contains the line spacing settings. From here, you can select from one of the preset options or adjust the number of lines manually by selecting the “Custom” option. You can then adjust the number of lines to the correct amount and the text will update accordingly. 
  
Using Word Spacing to Increase Text Readability

Line spacing is essential when creating emails as it increases the readability of the text. The average reader should be able to read 180 to 220 words per minute, depending on the complexity of the text. 

Logically, if we reduce the time it takes a reader to read each line then we have more time to take in the content of the email. Line spacing also helps separate important information, such as headings, from the text. It also helps make block of text easier to scan and comprehend quickly. 

 Using the Right Line Spacing in MailChimp 

The “right” line spacing varies from person to person. Most people prefer between 130% and 145% of the normal line height as this comfortably fits one to two lines on the page. This prevents text from feeling too crowded and makes it easier to focus and understand what is being written. 

Conclusion 

Changing line spacing in MailChimp is quite simple and doesn’t require any coding knowledge. Line spacing is essential for producing clear, precise messages in email marketing software, and it’s simple to adjust within MailChimp’s editing interface. 

The right line spacing improves readability of emails, making your message easier to understand, and more likely to be read and appreciated by the recipient.
So, why not try out the line spacing settings and see if you can improve the readability and appeal of your emails.

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